Macdesa Fairtrade Gold Offered at Reflective Jewelry

Macdesa Fairtrade Gold Offered at Reflective Jewelry

Author: Marc Choyt | Wednesday, March 4, 2020



What's amazing about our Fairtrade Gold is that you know exactly where it is coming from, and its impact on people and the environment. Unlike "recycled gold," which is essentially greenwashed dirty gold.



The entrance to the Macdesa mine in Peru: the present source of our Fairtrade Gold at Reflective Jewelry.

The source of our Fairtrade Gold: The Macdesa mine in Peru.


While large-scale mining is about the politics of greed, small-scale mining is about survival. In context to Fairtrade, it is about the people of the land controlling and benefitting from the resources of their land!

Back in the 1980s and early '90s, small-scale mining was the only means of support in this arid area of Peru. The miners, approximately 900 of them, had to carry oil, logs and water to the mining site.

Initially, there was no village near the mine. Instead, it was a four-hour walk up to the mining site on a foot path. They carried much of their equipment up on their back daily. There, they would work twelve-hour days, pounding the earth with picks and shovels to fill sacks with earth which needed to be crushed into fine powder. There are few other viable ways to make living, as if often the case with small-scale gold miners. They mine in order to feed their children.  

Ore was transported down the mountain on donkeys, who sometimes fell off the mountain because the path was just six inches wide.

You can see from the photo below the remote and desolate landscape in the valley where this mine is located. This is not somewhere where agriculture is even viable.

A harsh landscape surrounds defines the area where Macdesa, a certified Fairtrade Gold mine, is located.

Back in the early days, like small-scale miners globally, miners mixed the dirt with water, allowing gold to sink. This gold was mixed with mercury to form an amalgam.

With artisanal and small-scale (ASM) gold mining; gold dust, mercury, and water are generally mixed together to form a mercury/gold amalgam.

This photo shows a few dollars of gold mixed with mercury. The mercury was burned off without any protection, creating methylmercury, one of the most dangerous of all neurotoxins.  In many parts of the world, this daily process of gathering a bit of gold and selling it is how small scale miners survive.

Small-scale mining is the second largest contributor, after coal fired plants, of global mercury pollution.

Plus, because of inefficiencies, up to 50% of the gold was not retrieved from the ore. And, miners lost additional revenue from middle men who took 30% to 40% or more of the gold’s true international value.

For the small-scale miner in the Arequipa it was an endless cycle of struggle and poverty...until the organization began getting community support that led to Fairtrade Gold. 


Fairtrade Gold Support 


Macdesa provides gainful employment to many Peruvian miners through Fairtrade, helping them support their families.

The presence of Fairtrade at Macdesa has brought economic relief and stability to these individuals, and many others.



Fairtrade builds capacity within the mines, sending in special engineers to teach the miners best practices, which of course means safety equipment to lessen the risk of mining.

Part of Fairtrade Gold certification involves setting up safe mining practices and providing safety equipment.

This is not an easy process. The mine itself began working toward Fairtrade certification in 2009, and achieved its certification in 2015.

During this time, the mine became more mechanized. New machinery and mills were purchased. Now, instead of processing five tonnes of rock a day, the miners can now process up to 120 tonnes a day, which results in about 25 kilos a month.

Mining is very hard work. But there is time to rest too!

Helmets are basic safety in a mine—with Fairtrade Gold, standards also apply to how mercury is handled.

Today, the mining society employs 350 people and supports an additional 600 people in the surrounding community.

Our gold is purchased from the miners at 99% of international spot price. Additionally, a Fairtrade premium of $2000 US per kilo is given to the community, which is then used to fund business courses, additional mining concessions, and equipment to increase revenues.

In Macdesa, Fairtrade certification has essentially been critical in breaking the cycle of poverty. There are only a few places in the world where small scale mining has this level of safety, support and a connection to international markets.

Fairtrade Gold has enabled the Macdesa community to fund important services such as healthcare.

The mine has allowed the community to invest in basic human services, such as clean water, healthcare, and electricity. One particular focus of the shareholders of the mine is to provide better education and internet access to the children.

The mine supports a good life for the entire community.

Fairtrade Gold involves a social premium of $2000 US per kilo of gold, on top of the fair market price. This extra social premium is used for community projects like education.

With the social premium of $2000 per kilo, new teachers have been hired at the school and a soccer field has been creating which has become a beautiful community gathering place.

In the early days, the miners produced a kilo or so a month. These days, Macdesa produces up to 16 kilos of gold a month. And with new investments, there’s hope that the mine can produce several times that in the near future.

With this additional growth, the community also hopes to fund its hospital with better equipment, which in turn can serve the entire region.


An up-close view of the Macdesa Fairtrade Gold mine in Peru.

Macdesa miners hard at work.

It is not only the mine that is audited, but even our shop on Baca Street in Santa Fe, NM. Fairtrade sends out an auditor to review our documents to assure that we too are upholding our part to trace and track the Fairtrade Gold as it moves through our own manufacturing process.


Marc Choyt, co-owner and President of Reflective Jewelry, left, is pictured here with Mark Carroll of FLOCert (associated with Fairtrade International.). Carroll flew to our Santa Fe, NM studio to conduct an audit of our Fairtrade Gold supply.

Photo of Marc Choyt, CEO and co-owner of Reflective Jewelry, posing with Mark Carroll of FLOCert. Marc visited our Santa Fe studio in May, 2018, to conduct our three-year audit for Fairtrade International. (We passed with flying colors!)

You get gold that in its sourcing aligns with your most heartfelt values, and support a common desire to create the more beautiful world we know is possible.


A bar of Fairtrade Gold, the most precious gold in the world.

This image shows the gold bar shipped from the Macdesa mine to our supplier in England in March, 2018.


Fairtrade Gold aligns the sourcing of a wedding ring with its heartfelt meaning.

The gold in this image is from the Fairtrade Gold bar shown above. 


We are the only jeweler in the USA who is able to stamp our jewelry with this label:

The Fairtrade Gold logo.





Marc Choyt is president of Reflective Jewelry, a designer jewelry company founded in 1995. He pioneered the ethical sourcing movement in North America and is also the only certified Fairtrade Gold jeweler in the United States. Choyt’s company was named Santa Fe New Mexico’s Green Business of the Year in 2019, and he has been honored with several awards for his efforts to support ethical jewelry. His ebook, Ethical Jewelry Exposé: Lies, Damn Lies and Conflict Free Diamonds, is available online. Choyt can be reached on Twitter at @Circlemanifesto or by email at marc(at)






















Add Comments

Change the CAPTCHA codeSpeak the CAPTCHA code

Comments ( 2)

Posted by: joan Squeri on May 26, 2023
Wonderful story, great accomplishments! Visionary.
Posted by: qe2qtw on Oct 05, 2023

Only Fairtrade Gold Jeweler in the USA 
since 2015

Santa Fe, NM Green Business of the Year

Catalyzing the Ethical Jewelry Movement

Winner of MJSA Responsibly Sourced Design Challenge

Founder of First-Ever Ethical Jewelry Blog

Collaborators of USAID Zahabu Safi (Clean Gold) Project