ethical jewelry expose

Ethical Jewelry Expose

The Ultimate Brilliant Earth Review: Bullsh*t, or Ethical Jewelry Leaders?

Marc Choyt | Dec 06, 2019 | Ethical Jewelry Expose
Honestly, a small-scale gold miner in Kenya or Peru could not care less about an “ethical” recycled gold wedding ring shipped to you in a recycled paper or wooden box. This ring has zero impact on their lives, and by choosing it over a Fairtrade Gold wedding ring, you are essentially supporting the status quo.

Ethical Jewelry Manifesto: A Call to Action

Marc Choyt | Nov 26, 2019 | Ethical Jewelry Expose
Concrete action items that can seed a campaign for broad market disruption, opening the way for an ethical jewelry movement in North America based entirely on sourcing from small-scale producer communities.

Death of the Fair Trade Diamond

Marc Choyt | Nov 01, 2019 | Ethical Jewelry Expose
The irony is thick. With the Diamond Development Initiative, De Beers creates a monopoly on the new frontier of ethical diamonds: the traceable small-scale sector, the very sector that that they controlled during the ‘80s when millions were being killed. De Beers is, as this recent trade magazine article points out, implementing a strategy “in an effort to monopolize the market in diamonds tha

Kimberley Process' Damn Lies

Marc Choyt | Sep 20, 2019 | Ethical Jewelry Expose
In 2010, De Beers was accused of looting diamonds from Zimbabwe. This claim was repeated again as outlined in this 2016 article from the Zimbabwe Independent: “De Beers looted our diamonds for 15 years and were sending them to South Africa without our knowledge and they had even declared that area a restricted area, as if it was their land when the country belongs to us” states Obert Mpofu, Zimbab

Lies, Damn Lies, and Conflict Free Diamonds

Marc Choyt | Sep 20, 2019 | Ethical Jewelry Expose
It never mattered much to the mainstream trade that, as this article in Foreign Policy points out, up to 30% of all diamonds come from the black market, a KPSC certificate is as easy to forge as an old driver’s license, or that diamond cutting is often done with child labor. The “conflict free” narrative took care of all that.

Jewelry, Neocolonialism, and Strange Fruit

Marc Choyt | Sep 20, 2019 | Ethical Jewelry Expose
The other individual told me of a conversation that took place on a flight while sitting next to the CEO of a major supplier, widely revered as an excellent source by ethical jewelers. The CEO extolled views of workers straight out of apartheid South Africa, circa 1948: hire miners known to have AIDS, because they are more easily disposable.  

Fairtrade Gold vs Dirty Gold Infographic

Marc Choyt | Dec 03, 2018 | Ethical Jewelry Expose
The difference between Fairtrade Gold and dirty gold runs deep. Let this handy infographic be your guide! Each link sends you to a short article explaining the aspect in question in a bit more detail. #NoDirtyGold

Ethical Jewelry Exposé Press Release

Marc Choyt | Oct 16, 2018 | Ethical Jewelry Expose
Santa Fe, NM October 17, 2018: Reflective Jewelry announces the publication of the Ethical Jewelry Exposé: Lies, Damn Lies, and Conflict Free Diamonds written by its President, Marc Choyt. This is the first Exposé ever written by a jeweller about the jewelry industry. Choyt’s series of articles unmasks specious trade and consumer narratives behind one of the jewelry trade’s hottest trends.

Responsible Jewellery Council: "A Trade Association"

Marc Choyt | Sep 22, 2018 | Ethical Jewelry Expose
In other words, the Council  is set up to seem like the Marine and Forest Council’s inviting a wide range of parties to the table. But ultimately, the Council is a trade organization.    This kind of specious reasoning—to emphasize one truth to hide a larger, more important truth, is a common theme in our exploration.

Table of Contents

Marc Choyt | Sep 21, 2018 | Ethical Jewelry Expose
We begin this Exposé with my call to action, The Ethical Jewelry Manifesto. This is followed by An Ethical Jewelry Parable: The Pure Water People,  followed by a brief introduction of small- and large-scale mining issues.


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